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Job Details

Data Analyst

Slough, Greater London, United Kingdom, £250 - £265 , Temporary

Posted: 16 hours ago

Description:

Data Analyst (Consumer Market Research Data) Work from home.

We have a 6-month contract opportunity within the Global Insights & Analytics team of a FTSE100 FMCG for a Data Analyst to support the Demand Centric Growth Data & Analytics team. This role is for an initial 6-month contract with a view of extending and possibly becoming permanent.

Responsibilities

Work within the Demand Centric Growth Data & Analytics team to provide end-to-end analysis support for DCG growth strategy projects across categories and markets
Work with the wider DCG Strategy, consumer insight and survey programming teams to understand DCG survey objectives & timeline and check/validate data at various stages of survey data collection
Generate data cuts/outputs according to agreed specifications (for example, survey data clean up, weighting data, recoding variables, creating custom tabular views, and running cross-tabulations) leveraging tools such as SPSS and Python
Prepare and load processed survey data outputs into excel models for subsequent use by the strategy team
Analyse survey data using univariate/bivariate/multivariate analysis and data reduction methods (such as MaxDiff, Factor Analysis, Drivers Analysis, Regression, Decision tree etc)
Integrate and consolidate all DCG analysis outputs (across categories and markets) into a harmonised database for dynamic dashboarding in PowerBI
Contribute to the development and improvement of analysis models and potential migration to other user-friendly interfaces where requiredEssential experience

Minimum of 2 - 3 years' experience in consumer market research data processing/analysis (preferably within consumer goods, retail, or healthcare)
Strong capabilities in survey data management, processing and transformation using SPSS, Excel, and Python or R.
Experience with building and validating statistical models in excel and any other tool using respondent level survey data
Strong analytical and problem-solving skills - experience running quantitative analysis on very large consumer survey dataset. Very familiar with Brand/Perception Fit analysis, KANO analysis and able to grasp/articulate complex models
Strong collaboration and prioritisation skills - able to handle and prioritise multiple requests under tight deadlines and effectively manage project team expectations
Ability to handle ambiguity and communicate complex analytical concepts in a clear and impactful manner
Back-end knowledge of visualisation tools such as PowerBI would be beneficial
Proactive and open to applying analytics skillsets to help drive other areas of the business (desirable)
#SPSS #Python #marketresearch #dataanalysis #bigdata

Job Details

1208390189
Slough, Greater London, United Kingdom
£250 - £265